Be Empowered: How to Get a Better Bra Fit, Improve Your Posture, and Spend Less Money
Research shows that between 70 and 90% of women are wearing the wrong bra size. This is not surprising as we are never taught the skills of fitting ourselves. There have never been more bras on the market and with so many options, it is hard to know where to start.
My aim with my work at Align and Uplift is to empower women with the knowledge to fit themselves in bras that have the features they require for their daily lives. Our bra choices should be individual and informed. The bra industry relies on women buying bras that don't necessarily fit or support them — and they rely on you having to buy several more as a result.
I can't think of any other industry that relies on its customers not having sufficient knowledge of what they are buying and how to size themselves. It really is crazy when you think about it. As a physiotherapist, I see firsthand how a poorly fitted bra can contribute to neck pain, back pain, and reduced posture — and how much changes when women are fitted correctly. The time to learn this is now, to feel the benefits of an optimally fitted bra, move and feel better, and save yourself money in the long run.
Ready to feel the difference for yourself? I offer face-to-face consultations in Te Anau and Invercargill, and online consultations for women across New Zealand. Book a consultation with Align and Uplift today and leave knowing exactly how to support your body — and your posture.